With their heartfelt Christmas video, a little hardware store is winning the holiday season.

In Rhayader, Mid-Wales, there is a family-run hardware business called Haford Hardware. One of the oldest companies in the town,

Hafod Hardware, is located in the center of Rhayader, according to the shop’s proprietors Alan, Pauline, and Tom.

The store has a wooden floor and pine-lined walls and ceiling, making it a classic old-fashioned ironmongers. Although we are not ‘Open All Hours,’ we have been in business since 1895.

You are hit with a wave of nostalgia as soon as you enter the store. Hafod is a nice step back in time, right down to the interior décor and hardware shop ‘smell.’

But after the video of their most recent Christmas ad went viral, the neighborhood shop was propelled into the twenty-first century.

The adorable film, which was captured by the owner Tom, stars his own 2-year-old kid. The young youngster is shown waking up and starting his daily routine.

Later, when he arrives at work, he sees the young child ringing up customers and cleaning the aisles at Hafod’s Hardware.

A stirring sentiment is displayed on the screen just at the conclusion of the advertisement. Be a child this holiday season.

The total cost of making the film was roughly $132, but its global influence is much larger than that.

Online viewers are being reminded to enjoy the holidays and find joy, just like when we were kids, thanks to millions of views.

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